Multimodal Texts

Film trailers are excellent examples of multimodal texts as they make meaning through a powerful combination of different modes of communication:

• written text on screen
• spoken language
• moving images
• music
• sound effects

Watch the following trailers:

• Selma
• Ex_Machina
• Wild

Use the downloadable chart below to help you organise your analysis of the multimodal features and their impact on the audience.

Download worksheet:

 

Extension

Choose one trailer from here to analyse in detail. Discuss with a partner how three features of this multimodal text work together to create and reinforce meaning for the audience.