There are different types of trailers and a trailer’s style will depend on a number of factors. It will be crafted to appeal to the same audience as the film. The trailer will establish a number of questions which audiences can only solve when they watch the film.
Watch Dan Skinner explain how the style of a trailer is affected by a number of factors including where it will be seen, who by and for how long.
Watch these trailers for Pirates of the Caribbean: Salazar’s Revenge and use this chart to record your thoughts and understanding.
The main points covered in these clips include: